Day One of the new name, image and likeness (NIL) is over and the landscape clearly shows that a lot of athletes are ready to put their names next to products and take advantage of the income potential this policy offers. While I still cringe at the #NILbraska hashtag the athletic department is promoting, I do think this is the right thing to do for the student athletes.
Nebraska has been a leader in preparing student athletes for this opportunity. Given the loyal and large fan base for any Husker sport, I expect this to be a change that helps tip the scales toward Nebraska for recruiting and retaining athletes.
The new NIL rules went into effect July 1 and some Huskers were ready to roll right out of the gate. What were some of the sponsorships that Husker athletes showed off yesterday?
If you know me at all.. you know I love reward apps! Do something smart with your smartphone. Download the @runzarestaurants app to start earning rewards with me #ad https://t.co/g5twG2Q0SF pic.twitter.com/KP8vVSbEn6— Austin Allen (@austin11allen) July 1, 2021
Eat with me at one of the best spots in Nebraska !! Do something smart with your smartphone. Download the @runzarestaurants app to start earning— Jimari Butler (@10Capalot) July 1, 2021
rewards with me! #ad https://t.co/KC5935VpYW pic.twitter.com/bX8Er4ZVjI
Welcome @TheOmarManning to the family! We represent Omar on all inquires in regards to his name, image, and likeness!— Proactive Sports Agency (@AgencyProactive) July 1, 2021
Omar is a 6’4” wide receiver and was ranked the nation’s No. 1 wide receiver before signing with Nebraska. Expect a big year coming! pic.twitter.com/2AZ4AUPoTR
If you are looking for the best deals and fireworks in the area, stop by 1/2 price fireworks located in the Beatrice Walmart parking lot! pic.twitter.com/rV2Ru7x4HZ— Cameron Jurgens (@CameronJurgens) July 1, 2021
In interviews, Adrian Martinez has said he hopes to monetize his podcast. It will be interesting to see how he does that.
But not everyone gets to participate in the feeding frenzy.
Just found out that as an international student athlete i cannot make any money of off my name here in the united states because that would affect my visa? I don’t understand how we as international student athletes get our chances to profit off of our OWN NAME…wth— Nouredin Nouili | ⁶³ (@NouredinNouili) July 2, 2021
ah hi friends!! so SO excited to introduce to you…THE SUNNY CREW.— lexi sun (@lexiisun) July 1, 2021
ive been working on this fun / happy lil project for some time now & am stoked i get to share it w yall :)
shop ur new crew by going to https://t.co/hYHhJeUEVo ✨
SALES START TONIGHT @ 12 MIDNIGHT pic.twitter.com/VfWK9uR6pw
Excited to be a part of the first-ever active #Nebrasketball player podcast, “Off Court with the McGowens” (@OffcourtP) with #Huskers @Trey5mac_ and @BryceMcgowens5.— Robin Washut (@RobinWashut) July 1, 2021
Here’s their first episode with guests @CoachHoiberg, @mabde33, @CJWilcher & @cbg_quaranhttps://t.co/zaMH6Zib6m pic.twitter.com/bb0DA3qRL4
Well, not a sponsorship deal, but a “good” start toward getting one?
Pumped to reveal the logo to my brand! Why just creatively arrange your initials like everyone else when you can use your whole name? Been in development for a while so let me know what you think @nike @adidas @UnderArmour #gamechanger #bringmemymoney pic.twitter.com/aLwVnhB47J— Cam Wynne (@CamWynne5) July 1, 2021
I’m sure we missed some. If you see one, add it to the comments!